By Jessica Ye (Jessica Yap)
Singapore has many things we proudly call our own. The skyline. The food. The hawker culture. And, somehow, a group of very photogenic otters that never asked to become celebrities.
Yet here we are.
From unexpected appearances along waterways to viral sightings shared across social media, these playful residents have become part of Singapore’s everyday conversations. They appear, capture everyone’s attention, and leave behind a small moment that feels distinctly local.
This National Day, homegrown jewellery brand By Invite Only is turning that familiar Singapore experience into something you can keep a little closer with its new Otters Collection.
Launching on 6 August 2026, the collection transforms one of Singapore’s most recognisable wildlife encounters into four jewellery pieces that balance charm with everyday wearability.
Rather than creating a souvenir-style keepsake, By Invite Only approaches the otter motif with the same sentiment behind its jewellery: creating pieces that hold onto meaningful moments.
The River Otter Bracelet (S$79) captures an otter drifting along a river, featuring a shimmering cubic zirconia detail at its centre. Paired with a braided chain inspired by gentle waterways, the design reflects the natural habitats these creatures call home.
The Barrage Otter Bracelet (S$69) offers a more playful interpretation, featuring an otter in motion with three sparkling cubic zirconia accents.
For smaller details, the Otterly Lovable Studs (S$39) feature tiny otters holding sparkling stones in their paws, while the Otterly Lovable Necklace (S$79) brings the motif closer with a pendant designed to sit effortlessly along the neckline.
Available in gold, silver and rose gold finishes, the collection captures something uniquely Singaporean: finding joy in the unexpected.
Because the otter’s charm has never only been about the animal itself. It is about the shared moments around it, the spontaneous sightings, the excitement of spotting one in the wild, and the little reminders that nature continues to exist alongside our urban surroundings.
Ahead of Singapore’s 61st National Day, By Invite Only’s Otters Collection celebrates a familiar part of home in a form that can be worn, gifted and remembered.
The By Invite Only Otters Collection will be available online and in stores from 6 August 2026, with prices ranging from S39 to S$79.
